HELLO.
I'M MARIA
Executive Assistant,
Head of Customer Success,
Head of Project Management
at Be Courageous
born and raised in Mexico City
lives in Puerto Escondido, Oax
What I Do
María Baidenbaum is a Mexican professional with 13+ years of experience in the fields of entertainment, hospitality, and customer support.
She started working in the public relations industry at the early age of 17 and since then, María has had a passion for cultural and entertainment projects, all the while being very driven by human interaction. María thrives in an environment in which she gets to be helpful and make someone else’s day great.
Maintaining excellent relationships with her customers and suppliers has been a key aspect of her work philosophy, ensuring a confident working environment where teamwork and leadership thrive. She’s worked in a variety of projects for various agencies, brands, and international companies usually focused on the organizational aspect or account managing side of the roles.
She worked remotely for a year prior to being hired as an Operations focused Program Leader for Remote Year and, after completing a 12-month program, she was promoted to Senior Program Leader. After 6 more months in the role, María went back to her home town in Mexico City to take over the Operations Manager role until the company suspended operations due to COVID-19.Professional Experience
A selection of projects and companies I've been involved with:
Operations Manager
- I oversee the entire operations of Mexico City while receiving 20-40 new digital nomads every month.
It is my responsibility to deal effectively with customers, vendors, apartment owners, lawyers, and staff workers while keeping every aspect of the city running smoothly - Quickly shifted the city’s KPIs from below target to well above target, making Mexico City one of the top-performing cities globally
Senior Program Leader
Accountable for the experience and success of Remote Year programs - delivered through a blend of operational and community management skills- The role involves traveling with programs as well as working remotely with the Remote Year team.
Achievements:
- My programs were #1 and #3 in overall scores among 15 different programs launched between 2018 and 2019
- My second program was the only program to make it to the top 3 of every record obtained by feedback (top Program score, top Program Leader, top Community, top Net Promoter Score, and lowest Churn)
Fabrik Brand Consulting
Freelance Project Manager
Promoting, managing and tracking the public’s view of the client, through Event Planning and Media Relationship (Baileys, Tequila Don Julio, Johnnie Walker):
- Brought in to help the agency because of my event planning experience and network in the Mexican media scene
- Planned four events surrounding Bailey’s Mother’s Day campaign for two consecutive years, eight events for Don Julio’s presence in two Design Week Mexico, as well as other Diageo brand events
- My team surpassed the media coverage proposed on the pitch on every single event and campaign
Freelance Area Coordinator
Leader in charge of organizing and managing lodging facilities for V.I.P. music festival attendees. Also in charge of all lodging-related communication (ticketing, rooming, client services)
- During my 5 years in the project, I worked in hospitality management, public relations, marketing and even organizing security and bathroom facilities for the attendees
- The festival became a sustainable business by the second year, went from 3,000 to 12,000 attendees in 5 years and gained international recognition
PR Assistant and Event Manager
- Large team recruitment (+100 people) and management for ticketing and PR strategies, focused on cultural projects (music festivals)
- Planning and execution of several below the line marketing events (Camel, Doritos, Kraken, Dos Equis, among others) during large scale music festivals and concerts
- Helped the company pitch and acquire 6 new multinational clients and sustain them as official sponsors of their events
- I oversee the entire operations of Mexico City while receiving 20-40 new digital nomads every month.
Education
Universidad Iberoamericana (Mexico City)
Bachelor Degree in Communication | 2010-2014
Specialty in Entertainment and Event Managing
Skills
Things I've picked up over the years
Languages
- Spanish (native)
- English (business)
- French (conversational)
Special Skills
- Avid traveler - comfortable with change
- Background in customer support
- Multitasker and excellent time management
- Communication
- Animal lover
- Very good with keys
Reach Out
Drop me a line so we can collaborate!
Maria Baidenbaum © 2019